ColourPop Cloud Whip Liquid Lipstick – Storm Cloud, Soft Blur Finish

Cloud Whip: a cloud-soft lip experience

Discover a weightless lip blur that feels as airy as a summer breeze. ColourPop Cloud Whip blends the ease of a lip stain with the depth of a lipstick, delivering a diffused, modern matte that never Velcro-drys. The formula balances color payoff with comfort, so you can wear a sheer tint or layer up to a plush, blurred bloom. The shade Storm Cloud folds in a cool, wearable tone designed to flatter a range of skin tones, making it a versatile pick for daily wear or evening outings.

Formulated with a nourishing trio, Cloud Whip doesn’t just color lips—it conditions as it colors. Marshmallow Root Extract helps soften the surface, Cloudberry Oil brings a gentle antioxidant boost, and Hyaluronic Acid helps support a hydrated, smooth-looking pout. The result is a creamy, whipped texture that glides on and blends with minimal effort, leaving lips with a plush, diffused finish rather than a harsh edge.

What makes Cloud Whip stand out

• Soft Blurred Finish: a dreamy, diffused look that rivals traditional matte lipsticks with a whipped, airy feel.
• Medium-Buildable Coverage: from sheer to medium color that layers easily without caking or drying.
• Cushiony Nourishing Complex: Marshmallow Root Extract, Cloudberry Oil, and Hyaluronic Acid keep lips feeling soft and comfortable all day.
• Versatile Application: apply a light dot in the center and blend for a ultra-diffused finish, or layer for a bolder blur.
• Cruelty-Free & Vegan: a beauty choice that aligns with ethical preferences without compromising performance.

How to wear Cloud Whip for best results

• Prep: start with clean lips; a light exfoliation helps the blur look even smoother.
• Application: dot a small amount on the center of the lips and gently blend outward with fingertips or a brush for a seamless diffusion.
• Buildability: press lips together to meld color, then repeat to increase intensity if desired.
• Finish maintenance: reapply as needed to maintain the soft blur without a heavy lip line.

Who should consider Cloud Whip

Ideal for anyone who wants a comfortable, blurred lip look that can swing from day-to-night, with mindful ingredients and a delicately soft finish. It’s well-suited for hands-on mornings, quick touch-ups between meetings, and low-maintenance color that still reads polished.