Tower 28 ShineOn Lip Jelly XOXO – Hydrating Lip Balm & Sheer Gloss (0.13 oz)

ShineOn Lip Jelly: a hydrating, non-sticky glow

Tower 28 ShineOn Lip Jelly blends the comforting feel of a lip balm with the luminous finish of a gloss. The XOXO shade is a sheer pink that adapts to your natural lip tone, delivering a soft wash of color while helping lips stay hydrated. The non-sticky jelly texture feels lightweight, so you can wear it all day without the heavy gloss sensation.

Designed with sensitive lips in mind, this gloss is non-toxic and irritant-free, crafted to be gentle on delicate skin. It is also vegan and cruelty-free, aligning with mindful beauty choices that consumers often seek in daily routines. The formula includes a nourishing oil blend that contributes to a plush, comfortable feel rather than a tacky finish, making it suitable for everyday wear, office days, or post-workout touchups.

Key benefits at a glance

• Hydrating, milky color that adds dimension without drying lips
• Non-sticky, comfortable wear that keeps color lively
• Nourishing oils provide conditioning properties for soft lips

Shade range and wearability

Across 12 adaptable shades, ShineOn Lip Jelly covers a spectrum from milky nude pinks to brighter juicy tints. Each shade is designed to pair with a variety of skin tones while maintaining a sheer, buildable color that can be worn alone or layered over lipstick.

Nourishing formulation

• A blend of apricot kernel, castor seed, avocado, rosehip, and raspberry seed oils supports hydration and a supple feel
• The oil mix works with the jelly gloss to create a comfortable barrier without a sticky residue

How to use

Apply on bare lips for a quick glow, or layer over your favorite lip color to intensify shine and hydration. Reapply as needed to refresh color and moisture throughout the day.

Why it works for you

If you value a lip product that hydrates, adds a sheer glow, and respects sensitive skin, ShineOn Lip Jelly offers a versatile option. Its vegan and irritant-free approach makes it a thoughtful addition to a daily routine, while the lightweight finish invites comfortable wear in any setting.