ILIA Lip Sketch Hydrating Crayon Genre | Hydration, Plump, Soft-Matte Finish

Overview

Meet ILIA Lip Sketch Hydrating Crayon in Genre — a weightless lip color that glides on with a creamy, soft-matte finish. Designed for comfortable wear, it delivers rich pigment that lasts up to 12 hours and stays bleed-resistant, making it a versatile choice for daily color or evening looks.

Powered by skincare-forward actives, this crayon is formulated to hydrate, support a smoother surface, and help define the lips with each application. The mauve-brown Genre shade is flattering across skin tones, offering a natural yet refined pop of color that can be worn alone or layered with balms for added nuance.

Key actives that support appearance

• Sea Succulent to boost hydration
• Hyaluronic Acid to moisturize and impart a plump look
• Seaweed Extract to help define lip contours
• Rosehip Oil to nourish and soften the lips

Clean, thoughtful formula

• Cruelty-free, fragrance-free, and vegan
• Made without talc, carbon black, gluten, soy, silicones, oils, nuts
• Free from nanoparticles, sulfates, phthalates, parabens, and petrochemicals

How to use

1. Twist the base to reveal product, then apply with light pressure for precise lines or a soft, broad sweep for full color.
2. Layer as needed from sheer to saturated color, reapplying throughout the day for extended wear.

Tips for style and pairing

Pair Genre with a lip balm for a subtler look, or layer under a gloss for extra dimension. The formula’s light feel makes it ideal for quick daily routines or longer events without reapplication every hour.