AMI COLÉ Lash-Amplifying Mascara (Rich Black), 0.30 oz – Buildable, No-Clump Formula

AMI COLÉ Lash-Amplifying Mascara in Rich Black — Buildable, Nourishing & Defined

Elevate your lash line with a Rich Black shade and a formula designed to layer beautifully. The mascara blends 87% naturally derived ingredients with conditioning oils to deliver a fuller look while staying comfortable all day.

Key benefits you may notice

• 87% naturally derived ingredients provide a cleaner feel and a natural-looking base.
• High-impact, buildable formula minimizes clumping and flaking across multiple coats.
• Nourishing shea butter derivatives soften lashes; jojoba oil supports strength and retention.
• Award-winning status across Glamour, Bustle, and Allure highlights trusted performance.
• Full, tapered brush hugs every lash for even application and easy layering.

Core ingredients and what they do

• 87 percent naturally derived ingredients contribute to a cleaner, sustainable feel.
• Shea butter derivatives soften and condition lashes for a smooth finish.
• Jojoba oil helps strengthen lashes for growth and retention over time.
• Rich Black pigment delivers depth and definition to the eye area.
• Flexible formula resists clumping and flaking even with multiple coats.

Ease of use and application tips

A full, tapered brush is designed to hug each lash. For a dramatic look, apply generously and allow each layer to dry before adding more.

Real-world use cases

From a quick weekday routine to a special event, this mascara offers lift without heaviness. It pairs well with other eye makeup and can be refreshed during the day if desired.

Award-winning quality and what that means for you

Recognition from Glamour, Bustle, and Allure underscores reliable performance in real-world use.

Best practice tips

• Start with a light coat and dry before applying a second for more drama.
• Use upward, gentle strokes to lift and separate lashes.