R+Co BLEU Primary Color Shampoo – Locks in Color, Hydration & Shine | 8.5 oz

Refresh color-treated hair with R+Co BLEU Primary Color Shampoo, a color-safe cleanser that locks in color, hydrates, and adds a radiant shine. It nourishes as it cleanses, sealing the cuticle and adding strength to protect against breakage, while helping maintain vibrancy so you can extend time between color appointments with a refreshed, salon-like look.

What makes BLEU stand out

• BLEU Molecule Complex for strength and shine
• Hibiscus Flower Extract improves shine and color vibrancy
• Cactus Extract locks in shine and hydration
• Clove Extract protects against color fading

How it works

As you massage the lather into wet hair, the formula coats each strand, helping to smooth the cuticle for a reflective surface. The blend supports moisture retention to prevent dryness that can dull color over time.

Use as part of a color-care routine to help maintain vibrancy between dye sessions while delivering a clean, refreshed feel after washing.

Who is it for

Ideal for color-treated hair seeking a balance of cleansing, hydration, and gloss. Suitable for daily or every-other-day use, depending on your routine and scalp needs.

Usage tips

• Apply to wet hair, lather, and rinse thoroughly for best color retention
• Follow with BLEU conditioner or treatment to seal in moisture
• Use regularly to help maintain shine and vibrancy over time

Brand story: R+Co BLEU continues the brand's couture-inspired approach, combining modern styling with innovations in formulation and packaging.