Tower 28 Swipe Serum Concealer – Hydrating Medium-to-Full Coverage + Under Eye Brightener (Shade 12 Pali)

Skin-care infused makeup that covers and cares

Tavor Tower 28 Swipe Serum Concealer delivers a serum-like glide with medium-to-full coverage, designed to neutralize dark circles, redness, and blemishes without settling into dry patches. Shade 12, known as Pali, reads as tan with medium neutral undertones, offering a versatile match for a range of complexions.

Smart skincare meets makeup

The formula emphasizes hydration with hyaluronic acid to support dry areas and centella asiatica to invite a soothing feel. The lightweight cream is non-comedogenic, making it suitable for sensitive, dry, or blemish-prone skin types, while still providing noticeable coverage when you need it.

Under the surface science

Pigments are coated in lysine, an amino acid associated with supporting collagen-like behavior and a smoother, more even finish. The result is a natural, skin-like tone that sits softly on the surface while working beneath the surface for a balanced look.

How to use for best results

• Swipe directly with the wand to cover dark circles and spots.
• Blend with fingers, brush, or sponge for your preferred finish.
• Set with GetSet Powder to extend wear.
• Pro tip: go one shade lighter to use Swipe as an under-eye brightener.

Why shoppers love this concealer

• Hydrating feel that avoids heavy or dry-looking patches.
• Calming ingredients ideal for sensitive or dry skin.
• Non-comedogenic formula that works with skin, not against it.
• Natural finish that enhances the look of skin without obvious makeup lines.

Tower 28 was inspired by real-life Los Angeles moments, blending dermatologist-approved skin care with bold, joyful makeup for all. If you seek a versatile concealer that can transition from bright under-eye work to light blemish coverage, Swipe Serum Concealer offers a thoughtful option, depending on shade match and skin needs.